Colonial-style Marketing Gimmicks

Colonial-style Marketing Gimmicks by  Rudy Girón

Casa Escobar resturant is known for having people dress up like colonial-times Spaniards to cry out the specials and menu options to passers-by pedestrian. Sometimes the “Spaniards” pass out flyers at the main entrance of La Antigua Guatemala. In the picture above, the Spaniards were announcing the end of the year party at Calle del Arco, which this year will have shorter hours; from 2 p.m. to 8 p.m. —somehow I don’t think people will respect those hours— since the businesses located on Calle del Arco do not want the parties and the drinking to last all night long.

What do you think? Do you think people are just going to go away after 8 p.m.?

© 2010 – 2013, Rudy Giron. All rights reserved.

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