Transnational: 30 minutes or less

With this photo I will begin a series on transnational companies in La Antigua Guatemala. Domino’s Pizza is very popular here, as it is evident through the many motorbikes for delivery and on this opposing photo you can see the Domino’s Pizza sign and their very short order telephone number 1730. Guatemala’s telephone number system has 8 digits for the whole country, but they have a short number for those companies that can pay for it; sort of like those vanity license plates in the United States. All the numbers start with 17 and in the case of Domino’s they have 1730 for their 30 minutes or less promise/adverting campaign. Besides, the delivery bikes and the take-out restaurant, Domino’s Pizza has a kiosk in the Antigua’s market premises where they sell pizza by the slice (I bet, this you haven’t seen before).

I will have some surprises for you this week, don’t miss it!

Candice & Megan says:

October 2, 2006 at 8:29 am

I didn’t realize Domino’s was so popular there!! I would love to only have to dial 4 digits to make a phone call! Unfortunately, here in Houston you HAVE to dial 10!!

lisi says:

October 2, 2006 at 9:42 am

nice perspective of a colorful lineup

mariemcc says:

October 2, 2006 at 12:39 pm

Pizza by the slice has been done for years in the USA. These scooters are cute!

sompopo says:

October 2, 2006 at 4:51 pm

In almost any mall here in Atlanta Georgia you can get pizza by the slice. There are several stand alone pizza resturants near my house that serves pizza by the slice also. 🙂

Helen says:

October 2, 2006 at 5:04 pm

Awesome. Dominos does not do pizza by the slice here in Albuquerque. Pizza here is actually not so good after having lived in NY!

Archana says:

October 2, 2006 at 9:46 pm

I look forward to it – there are four McDonald’s within walking distance of our place in the capital – it’s amazing how the transnational companies are making such inroads.