The Holy Week Roman Soldier Refueling Station

I always wondered where do Roman soldiers and cucuruchos [coneheads] refuel for the tremendous amount of energy required to do a full procession. Well, the mystery is solved. Whenever they can, they stop by a tiendita to buy tortrix and pop sodas. I imagine that if they can find panes con chille relleno or frijoles, … Read more

Real Guatemala: Los mandados

Each morning the streets are filled with people of all ages going or coming from doing errands, as simple as buying fresh tortillas or pan (bread), or taking kids to school, or whatever. Here we can see a grandmother on her way to get tortillas. Inside the tienda we can see people buying all kinds … Read more

Diversify to Survive Approach in Antigua Guatemala

Diversify to Survive Approach in Antigua Guatemala by Rudy Giron

Lots of small mom-and-pop enterprises in Guatemala follow this time-tested diversification approach. I have cover this diversification previously extensively and I believe to have coined the term Zaguán Business for it, Here I will showcase two such examples: Interesting Signs Found in Antigua Guatemala in which I highlighted a zaguán business across the street selling … Read more