In La Antigua Guatemala you get so used to certain things, or rather the absence of certain things. For instance, only when we go to Guatemala City I realized how visually contaminated other cities are in comparison to Antigua Guatemala. I am talking about billboards and ugly signage everywhere in just about any major city in Guatemala. Neon signs are another thing I have grown unaccustomed to while living in La Antigua Guatemala. So, tonight while driving back home I had to stop to document the first neon sign I have encountered in Antigua Guatemala.
As Manolo said to me before, the chaos and visual noise provided by the millions of signs, billboards, banners, flag signage with their vibrant-strong-in-your-face colors and messages can have an enormous impact on your stress levels to the point that you want to puke. I agree with him totally.
I wonder how long it will take for the City government or Preservation council to take down this sign. La Antigua Guatemala has a strict signage regulation code, as I have reported before.. Make a guess and I will come back with the answer as soon as I see the sign go down.
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